I’ve seen Avatar (the 3D version) over the weekend, and while I won’t go into the content of the movie, technologically it’s a must-see. Think you’ve seen 3D? Avatar truly takes it to the next level, giving us a glimpse of the movie industry’s future.
It’s no wonder that, partly due to the enormous online buzz (“Avatar” has been one of Twitter’s trending topics almost constantly for days now), it’s had one of the best opening weekends in the history of cinema. It earned $73 million in the US and $159.2 million internationally; combined, it’s a $232.2 million worldwide total.
It’s not the best opening weekend of all time; but the movie did manage to break some records. It’s the biggest 3D release of all time, and the biggest original content (which means it’s not a sequel or a part of a franchise) opening weekend ever.
These accomplishments are even more impressive when you take into account that the weekend was very snowy in both Europe and the US, keeping many folks at home. The movie’s production and promotion cost approximately 400 million dollars, so it’s not making money just yet, but the way it started, it might be one of the biggest hits of all time, proving that James Cameron still has the touch of King Midas.
Have you seen the movie? Is the buzz justified? Do you think it’ll turn out to be profitable? Please share your thoughts in the comments.